Walmart just upped the ante once again. For the second year, the retailer is lowering the prices on popular toys, electronics and more to match or beat select Black Friday offers from top national competitors one week early. Walmart’s Pre-Black Friday Event begins Friday, Nov. 21 at 8:00 a.m. and also gives customers an early taste of Walmart’s Black Friday prices by moving up items typically found on Black Friday.
“The retail environment is incredibly competitive and we know that our customers are looking to us for the lowest prices and great deals all season long,” said Duncan Mac Naughton, chief merchandising officer, Walmart U.S. “That’s why we’ve more than doubled the amount of items included in our Pre-Black Friday Event. Combined with our Black Friday weekend, there is absolutely no other place to shop this holiday season.”
Walmart’s Pre-Black Friday Event will kick off on Nov. 21 and run through Nov. 27, while supplies last.
Matching Competitors’ Offers
The retailer will be matching or beating select Black Friday offers from top national competitors on items such as:
- A 40-inch LED HDTV
- 60-inch TVs from LG and Sony
- A PlayStation 4 offer
- Canon Wireless Printer
- Keurig K-40
- KitchenAid Stand Mixer
- Select Lego sets
- And more…
Walmart will unveil the specific items and prices on Walmart.com this Thursday, Nov. 20.