Right now you can get the 48 Double Rolls Seventh Generation Toilet Paper for $28.78 on Amazon. Add to your cart 2 and receive 40% off automatically in your cart for purchasing Seventh Generation toilet paper to make it $43.54. 96 double rolls = 192 regular rolls, comes to $.18 per regular roll. Shipping is free with Amazon Prime or orders over $49. You can go here for this deal!